NFC Wine Labels: Supporting Brand Authenticity with Scalable, Secure Solutions

NFC wine labels offer a modern technology solution for enhancing wine security by providing a means of origin verification. The labels contain embedded NFC chips with unique identifiers that can be used to authenticate each bottle. By scanning these labels with an NFC-enabled device (such as a smartphone), retailers and consumers can easily confirm the source of premium wines, helping to fight against counterfeiting schemes.

With fraudulent wine flooding the high-end wine market at an alarming rate, these NFC wine labels build customer trust while protecting the integrity of wine brands. Over the past two years, GoToTags has worked with wine label manufacturers to encode hundreds of thousands of NFC wine labels, giving producers a reliable and scalable way to safeguard their products.

GoToTags has the production capacity to print and encode NFC wine labels in both large and small quantities, depending on your needs. These solutions are available whether you want to test a small batch for verification or require millions of labels for large-scale production. Certain label types are available directly and can be personalized with custom artwork, or GoToTags can collaborate with your current label manufacturer to add NFC tags to your existing label configurations. With the flexibility to deliver anywhere from 10 to 10 million NFC wine labels, GoToTags supports the unique needs of high-end wine producers, ensuring your product’s authenticity and security at scale.

In addition to NFC labels, GoToTags can also produce and encode UHF RFID labels. Major retailers like Walmart require ARC-certified UHF RFID labels for an increasing number of product categories in their stores. Plus, with upcoming regulations such as the Food Safety Modernization Act (FSMA) affecting labeling requirements, it would be a smart move for wine producers and retailers to start integrating UHF RFID into their packaging now. With applicable software, these labels help to ensure compliance, improve inventory management, and provide the scalability to meet retail and regulatory demands. GoToTags can integrate both NFC and UHF RFID technology into your wine labels.

You add multi-level encrypted security and self-authentication capabilities when selecting NXP NTAG 424 DNA chips for your NFC wine labels. When encoded with compatible software, such as the GoToTags Desktop App, these powerful NFC chips can verify the authenticity of the wine without needing an external app. This functionality offers both convenience and value to suppliers and consumers. The increased level of security is essential for higher-priced wines to protect against counterfeit products and ensure buyers are confident in their purchase. If you determine that NFC wine labels made with NXP NTAG 424 DNA chips best suit your needs, GoToTags can help you incorporate this robust technology to help safeguard your brand’s integrity.

If you already have an established partnership with a wine label manufacturer, there’s no need to switch to a new supplier to add NFC technology to your labels. GoToTags can work directly with your current manufacturer to integrate NFC technology seamlessly into your existing label designs. The NFC functionality can be embedded into your label without affecting its original aesthetic, ensuring your design remains intact while adding powerful security features.

As an innovative RFID technology company, GoToTags supplies scalable NFC and UHF RFID solutions to accommodate brands of all sizes. With years of experience encoding NFC wine labels, GoToTags ensures fast, reliable production whether you need 10 wine labels or 10 million. The team’s expertise and advanced equipment provide quick turnarounds while guiding you through the process from start to finish. No matter the scale of your project, GoToTags offers the flexibility and support to help your wine business grow and meet market demands.

Reach out to GoToTags today to explore how NFC technology can elevate your wine products.